The Children’s Media Foundation (CMF)

Media Advocacy for UK Children and Young People

Public Service Media Campaign

CMF has launched a campaign focused on the future of public service media for young people. Discover our amazing contributors and join the debate.

About PSM Campaign

Campaign Articles

Alison Stewart joins CMF Board

Former Head of Production at CBeebies and co-creator of the 'Hope Works' Initiative joins CMF Board.

Read about Alison

The CMF Board

Anne Longfield OBE - the child perspective

Former Children's Commissioner considers the changes in kids' media experiences.

Anne's Article

Campaign Articles

Lord Puttnam - the Active Digital Citizen

Film maker and educational campaigner Lord Puttnam believes the future of public service media is bound up with media literacy.

Lord Puttnam's Article

Campaign Articles

Jackie Edwards and the Coal Mine Canary

The Head of the Young Audiences Content Fund on government intervention.


Jackie's Article

Campaign Articles

Small Screen: Big Debate


CMF has warned that the Ofcom report laying the foundations for their recommendations to government on the future of public service media takes insufficient account of young people and their media preferences.

Children's Media Yearbook

The Children's Media Yearbook 2020 is a digital-only publication available to download for just £7.95.

It's 100 pages packed with articles and research reflecting on the past year in children's media and the future of kids' and youth content.

The Children' media Yearbook 2021 will be published in time for the Children's Media Conference in July.

CMF at CMC 2021 Online

CMF will have a major presence at  the Children's Media Conference in July 2021, producing the Opening Question Time policy discussion, and a debate on the future of public service content - reflecting our Public Service Media Campaign.

Supporters and patrons of the Foundation can apply for a code which provides a 20% discount on the full price ticket to CMC 2021 Online.

At CMC 2020 CMF provided session producers and speakers and produced the CMC Opening Question Time with Russell T Davies, Baroness Kidron, Tracy Brabin MP, Ollie Bray and Charles Lauder. This and all CMC 2020 content is now publicly available free of charge on the CMC website or YouTube Channel.

"Children, and the media they use, are frequent topics of public concern and debate. The Children's Media Foundation will stimulate and participate in this debate - across the entire range of media that children experience."

Sir Philip Pullman, Author and Lifetime Patron,

The Children’s Media Foundation (CMF)