The Children’s Media Foundation (CMF)

Our Children’s Future: Does Public Service Media Matter?

Articles Tagged: Education

Today’s Children, Tomorrow’s Voters

In many ways, children have never grown up faster and never been savvier. To varying degrees – depending as much on household income as on age – they are all digital natives. But mastery of technology is not the same as understanding the nature of the content it brings – who created it, and why? […]

Education Value PSM

Education And The Role Of Public Service Media

When I joined Channel 4 in 1992 as Deputy Commissioning Editor, Schools, it had recently taken over responsibility for schools broadcasting from ITV.  My colleague and friend Paul Ashton was Commissioning Editor.  Over the next eleven years we commissioned television programmes for schools, to be used in classrooms under the guidance of teachers.  We commissioned […]

Education Funding PSM Value PSM

The Children’s Media Foundation (CMF)