The Children’s Media Foundation (CMF)

Our Children’s Future: Does Public Service Media Matter?

Nicky Cox MBE and Simona Karabyn

Nicky Cox MBE and Simona Karabyn

Nicky Cox is founder and editor of children’s newspaper 'First News' which reaches 2.6m+ readers a week in more than a third of UK schools. She is also CEO of Fresh Start Media, specialising in making programmes with young people for young people – like Sky TV’s 'FYI'. For 13 years, she was editorial director of BBC Worldwide’s children’s division – contributing BBCWW funds to CBBC shows, and heading up the brand development of BBC assets into magazines, books, audio, toys, games and other products. She is a special adviser to Unicef, patron of the British Citizen Youth Awards and Ambassador of the Global Teacher Prize. She has a quality control panel in her own four children!

Simona Karabyn joined Fresh Start Media in 2019, and has worked primarily as the co-Producer and Programme Editor of weekly Sky News and Sky kids news show, 'FYI', alongside Executive Producer, Chris Rogers. Prior to joining Fresh Start Media, Simona worked as a freelance Television Producer. She brings varied TV genre experience to her role. Beginning her television career in Entertainment, she worked on prime-time shows, (BBC One’s 'Strictly Come Dancing' and ITV’s 'Britain’s Got Talent'), before moving into Factual (Channel 4’s award winning 'The Secret Life of 4 & 5 year-olds'), and live studio, Current Affairs and Consumer programmes (BBC One’s 'Watchdog’s Rogue Traders' and 'The One Show').



Why is public service television for kids so important?

Children’s TV is currently in the spotlight. Since 2006, funding for children’s public service content in the UK has declined by 40%. Ofcom has highlighted several areas of concern, one of which is the limited range of programmes that help children of all ages understand the world around them. As children growing up in different […]

The Children’s Media Foundation (CMF)